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Let's Talk about P&G's "The Talk"
In this edition of The Battle for Time, The Tite Report discusses P&G's new spot The Talk and what it means for brands to get involved with bigger social issues such as racial prejudice.
Thought Catalysts: Dave Wilkin on Going from Blockbuster to Netflix
Speakers' Spotlight and Dave Wilkin talk about the idea of going from a Blockbuster to a Netflix, explaining that real innovation and growth in business has its roots in peer mentoring.
Stuff We Love: UnderArmour's Unlike Any
The Tite Report takes a look at Droga5 NY's latest campaign for UnderArmour, Unlike Any, and how it defies the typical messaging behind sports advertising.
The Social Minute: July 4-11
It's all about the social media universe in The Social Minute. This week's edition looks at the Brandless Brand, Snapchat's paperclip button, and Heineken's 0.0 ads.
Stuff We Love: Gillette Takes Cannes Gold
In this edition of Stuff We Love, we review Gillette's award-winning short film for its TREO razor and highlight the importance of elevating simple products to emotional levels to make connections.
Stuff We Love: Captain America Pranks
The Tite Report takes a look at AdvertisingAge's viral video list and highlights how one January spot managed to go viral, again, six months after its release by being universally relevant.
Learning with Logan: June 6 - 13
It's all about the social media universe in Learning with Logan. This week's edition looks at Bacardi's boomerang, Volvo's drive through time, and Snapchat's ad update.
Culture is King
In this week's edition of The Battle for Time, we talk about company culture and how it cannot be a illusion, but rather a concrete belief that is protected and acted upon.
Thought Catalysts: Warren Tomlin on Disruption
Warren Tomlin visits Speakers' Spotlight for its "Inside Our Boardroom" series to discuss disruption and how data-driven insights will enhance the customer experience and thus business success.
Lululemon ft. Vice
The Tite Report analyzes Lululemon's first global ad campaign, produced by Virtue out of Vice Media. While the output is visually stunning, the concept is fairly typical for a partnership that isn't.
Stuff We Love: CIBC Paints a Picture
The Tite Report reviews CIBC's new take on private wealth management courtesy of Juniper Park/TBWA and how the content series is impactful because of its creative metaphor.
Learning with Logan: May 9-16
It's all about the social media universe in Learning with Logan. This week's edition looks at Dove UK's new "real" packaging, Apple's cutting edge look at Portrait Mode and Skittles' odd Mother's Day
Swear Like a Mother
The Tite Report takes on the mother of all Mother's Day ads by Kraft, digging beneath the surface humour to reveal how the brand got purposeful about its product.
Stuff We Love: Sigma ARTisans
The Tite Group's content creator Catty Chan talks about the Sigma lens and how the brand's ARTisan series beautifully showcases the brand's product without the feeling of a pitch-slap.
Learning with Logan: April 3 - April 10
It's all about the social media universe in Learning with Logan. This week's edition looks at Twitter Lite, Apple Clips, and Chipotle's latest campaign.
Thought Catalysts: Gary Vaynerchuk on Having Integrity
Gary Vanynerchuk and The Art Of talk about how having integrity and always doing business with integrity is a key component of success in the industry.
Thought Catalysts: Hayley Wickenheiser on Adapting Your Strengths
The Art Of and Hayley Wickenheiser talk about what it takes to be an effective leader, including strategies for adapting your strengths to specific situations to stay flexible.
Thought Catalysts: Amy Edmondson on Asking Questions
The Art Of and Amy Edmondson give a reminder to leaders everywhere to not forget to ask questions and give due feedback. Being in a position of authority requires leaders to be present no matter what.
Thought Catalysts: Scott Stratten on Customers Defining Your Brand
Scott Stratten and The Art Of share the honest truth that customers define what your brand is known for, and that how marketing isn't just the job of marketers, it's the responsibility of everyone.
Thought Catalysts: Leeza Gibbons on Hitting Reset