Believe it or not, there is actually a "correct" way to collaborate.
Ever heard someone say to you, "too many cooks in the kitchen spoil the broth"? Well, it can be true, especially when it comes to the design process and falling for the death trap that can be design by committee.
In a world with lots of clutter, lots of similar-sounding and looking content, it's important to be efficient. Often times, efficiency is what makes the best content.
Why? Because efficiency means there weren't any barriers during the creation process. There was an idea and people acted on it, without overthinking.
That's the best stuff.
And the best collaborations? They consist of inviting people into the process, but kicking them out just as fast.
Confused? Read on below: 99u explains how to designate jobs and define the stakes early on.