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  • Learning with Logan: April 18 - 25

    Learning with Logan: April 18 - 25

    It's all about the social media universe in Learning with Logan. This week's edition looks at the new Apple Store classes, Dove's Image Hack campaign, and StubHub's latest ad.

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  • Dear Netflix: We Won't Sleep

    Dear Netflix: We Won't Sleep

    The Tite Report talks about Netflix and its battle against sleep, explaining how the video streaming service is winning The Battle for Time by nailing content personalization and access.

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  • Brain Chatter: The Only Strategy You'll Ever Need

    Brain Chatter: The Only Strategy You'll Ever Need

    Drawing a parallel between the sport of skateboarding and persistence in business, The Tite Report explains why persistence is the only strategy needed to build a solid future.

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  • Navigating the Innovation Gap: Knowledge Sharing is the Future

    Navigating the Innovation Gap: Knowledge Sharing is the Future

    The Tite Report does a deep dive into the idea of open collaboration in the third instalment of Navigating the Innovation Gap, explaining how sharing ideas is more profitable than not.

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  • Learning with Logan: April 11 - April 18

    Learning with Logan: April 11 - April 18

    It's all about the social media universe in Learning with Logan. This week's edition looks at Facebook's new features, Snapchat's World Lenses, and McDonald's latest campaign.

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  • Be A Hans Zimmer

    Be A Hans Zimmer

    We explain why brands should take a cue from Hans Zimmer and try new methods to approaching their audiences in more exciting and authentic ways.

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  • The Power of the Meme

    The Power of the Meme

    This week's Battle for Time examines the aftermath of the United Airlines passenger incident, where outraged customers took to social media to repeatedly tear the brand down through the use of memes.

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  • Learning with Logan: April 3 - April 10

    Learning with Logan: April 3 - April 10

    It's all about the social media universe in Learning with Logan. This week's edition looks at Twitter Lite, Apple Clips, and Chipotle's latest campaign.

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  • Brain Chatter: The Pros and Cons of Micro-Influencers in Marketing

    Brain Chatter: The Pros and Cons of Micro-Influencers in Marketing

    Contributor Shane Schick talks about the use of micro-influencers in marketing and how tapping into the power of the middle as an advocate voice has its pros and cons.

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  • Navigating the Innovation Gap: Defining Innovation

    Navigating the Innovation Gap: Defining Innovation

    In this second instalment of our Navigating the Innovation Gap series, Sara Audisho takes on the definition of innovation and how the word has come to lack tangible meaning by being used too freely.

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  • Infinite Dial 2017

    Infinite Dial 2017

    Ron Tite chats with Tom Webster of Edison Research on the 2017 edition of Infinite Dial, the longest running study on American's media consumption habits.

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  • Put the Product Down, Pepsi

    Put the Product Down, Pepsi

    Pepsi failed so iconically in this ad for one reason: it got attention in all the wrong spaces. We review why it won the Battle for Time, but unfortunately, not for reasons that support brand values.

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  • Brain Chatter: Pepsi Chose the Wrong P.

    Brain Chatter: Pepsi Chose the Wrong P.

    Ron Tite, CEO of The Tite Group, writes about Pepsi's failed ad campaign starring Kendall Jenner and how putting product over purpose was the main reason the message was lost.

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  • Learning with Logan: March 27 - April 3

    Learning with Logan: March 27 - April 3

    It's all about the social media universe in Learning with Logan. This week's edition looks at new Snapchat updates, Pepsi's pulled spot, and YouTube's new safety measures.

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  • The Tite Report in Review

    The Tite Report in Review

    The Tite Report is almost a year old and we're reviewing that data and facts that make us who we are so that we can look forward. These are our goals for 2017.

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  • From Over Here: No D$%kheads Policy

    From Over Here: No D$%kheads Policy

    Robin Whalen talks about the importance of being a good person in business and how that trumps all else when it comes to producing good work and achieving longevity.

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  • April Fools' Round Up

    April Fools' Round Up

    We round up the wittiest April Fools' brand activations from last week, from Airbnb's Humanless Host to Ikea's Bigland.

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  • Friday Funnies: Motivation for Web Geeks

    Friday Funnies: Motivation for Web Geeks

    Illustrated by Rob Cottingham of Noise to Signal, this week's Friday Funny serves as a little motivation for all the web geeks out there looking for some div encouragement.

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  • Learning with Logan: March 20 - 27

    Learning with Logan: March 20 - 27

    It's all about the social media universe in Learning with Logan. This week's edition looks at Instagram Shopping, Facebook's copycat approach (yet again), and Mattel and ABC's new partnership.

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  • Brain Chatter: The Story Your Innovation Lab Needs to Tell

    Brain Chatter: The Story Your Innovation Lab Needs to Tell

    Contributor Shane Schick takes a look at the trend of innovation labs, and how their purpose needs to be re-evaluated to be more focused on consumers rather than industry appearances.

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