Whenever social media apps update themselves in what's supposed to be a profound way, people freak out.
What does it mean? What does it do? Will I still want to use it? What is life?!
Sometimes it's a little hard to figure out what the implications are of such changes. Whether or not they deal with privacy settings, it's always important to know what's different. More importantly, it's good to know what the difference does to each unique experience.
In the last two weeks, Snapchat introduced Snapchat Memories where people can save videos and photos as well as upload them. Does this ruin the unique instantaneous identity of Snapchat, or does it really only affect specific people in specific ways?
We're leaning towards the latter (ahem, brands and influencers), though we'll let Contently explain all about Snapchat Memories to you in four easy points.